5 Questions CPG Brands Must Answer to Master Instacart

It is no surprise that with 85% of the US and 70% of Canadian households covered, the major CPG brands are listing Instacart as one of their top retail partners. The impact of the Instacart shopper on CPG revenues is likely to grow more significant as they add new retail partners, innovate with delivery options […]


Continue.. 5 Questions CPG Brands Must Answer to Master Instacart

Are Delivery Options Drowning Out Price Differentiation in E-commerce?

Dynamic pricing capabilities for e-commerce retailers revolutionized shopper expectations when it came to the value of the products that they bought. For many shoppers, store loyalty disappeared as the hunt for the lowest price was easier than ever. Retailers, anxious to maintain shoppers and drive revenue, quickly adapted with instituting price matching policies and adopting […]


Continue.. Are Delivery Options Drowning Out Price Differentiation in E-commerce?

How Not to Go Bust As Walmart Goes All In On Pet

Wasting no time capitalizing on the explosive growth in pet food and pet care products, Walmart has announced an expansion of its private label Pro+ line of premium pet food. The strategy is simple: outprice the competition according to the Winsight Grocery Business article “Walmart Looks to Outprice on Premium Pet Foods.” While the “low-price” […]


Continue.. How Not to Go Bust As Walmart Goes All In On Pet